Nearly every enterprise has made significant investments in core systems that run the back office, the product life cycle, the supply chain, logistics, sales, and customer service to name a few. Over the years, these systems have grown organically as business processes have changed and the enterprise has adapted to new market realities. In the midst of all of this systems growth and the resulting avalanche of information, several key touchstones have been lost. For instance, which system could completely reveal a customer’s relationship with the enterprise? Or, which system could provide a comprehensive view of how a given product has evolved and performed relative to competitors since its inception? An Exalead Whitepaper